2015 Fitspirit Run - Toronto Recap - Train It Right
For the second year in a row I was an ambassador and Kinesiologist for FitSpirit. I got to travel all across the GTA and teach young elementary and high school girls about the benefits, importance and rewards of physical fitness. I also got to introduce them to running and strength training to get them in shape to run their first 5km or 10km. The race was at Downsview Park on a beautiful May day! There is nothing more rewarding than looking at girls who at first doubted their abilities complete their first race. I love making an impact and if I can encourage our youth in any way it would be through teaching them what I have done and how I got to where I am through fitness and sport.
The 2015 FitSpirit Toronto Run at Downsview Park in May was a huge success and gave over 3,000 teenage girls the opportunity to complete the challenge of a 5k or 10k run.
Check out the video and feel free to share the link in the spirit of sport and physical activity!
I hope that the short glimpse into the FitClub provides the inspiration to get us all moving.
Check Out All of The RBC Run For The Kids Ambassadors
Can you spot me? Im excited to be an Ambassador for the RBC Run For The Kids! Have you registered? There is a 5km, 7km, and 15km. I am running the 15km! Challenge yourself and raise awareness.
Proud to announce that I have been selected as a 2015 @rbcrun4thekids ambassador. Follow me as I raise awareness on my passion for running and youth mental health. Give them a follow and register for a 5km, 7km and 15km run! #toronto #rbc #rbcrun4thekids #running #ambassador
Now’s the time to hit the streets and running trails! Whether you’re a novice or in it for the long run, there are two ways to become a faster runner: by moving your legs at a higher cadence or taking longer steps.
Here are some tips to get you started:
The distance between your right and left foot touching the ground is called stride length. As speed increases, so does the stride length. Improve stride length by undertaking specific strength work like running hills, in soft sand, or up steps.
Don’t over-stride! The most efficient stride length is the one that feels most comfortable.
Cadence tells you the number of times your foot hits the ground per minute. To develop it, train your nerve-muscle connection by running regularly. A session of cadence training a week is a good start.
Taller runners will naturally have slightly lower cadences, and the values vary also depending on whether you’re running up- or downhill. Tune in to what feels comfortable for you!
If you’re training for a half marathon or a marathon, work on increasing leg speed at expected race pace to keep your legs from tiring mid-race. Set your M400 to show pace and cadence, and try to shorten your stride and increase cadence while holding the pace.
The Polar Bluetooth® Smart Stride sensor is ideal for keeping track of your stride length and cadence. Whether you’re running on a treadmill or the muddiest trail, you’ll see the information on your M400.
Get the Polar Bluetooth® Smart Stride sensor from the official Polar webstore or a retailer near you.
Rihanna to PARTNER with PUMA Rihanna Named Global PUMA Ambassador
Herzogenaurach, Germany (16 December) – Today, PUMA and Global Cultural icon Rihanna, announced a new multi-year partnership, kicking off in January 2015. Rihanna will become PUMA’s global ambassador for Women’s Training and serve as the PUMA Women’s Creative Director, bringing her styling sensibilities and innovation to PUMA’s collections. Embodying everything that PUMA stands for, Rihanna’s unstoppable spirit, creative energy and prowess both on and off the stage, make her the perfect representation of the PUMA brand.
Through this partnership, Rihanna will be the face of PUMA’s Women’s Training category. Fans can anticipate PUMA and Rihanna taking a fresh, forward thinking and non-traditional approach to sports, fitness and lifestyle – fusing Rihanna’s personality, love of sports, spirit and style into the growing footwear and apparel segment. No stranger to breaking the mold with beauty, fashion and lifestyle trends, Rihanna, with PUMA’s support, will bring her personal touch and creativity to the athletic world.
Rihanna will also assume the role of PUMA’s Creative Director for the category, directly influencing product collections as early as 2015, and working in partnership with PUMA’s Internal Product Creation team. These collections will be designed with the goal of strengthening women in training sessions and beyond, and inspiring confidence in their bodies and themselves – the exact confidence for which Rihanna is so well known and celebrated. As part of her role, Rihanna will work with PUMA to design and customize classic PUMA styles as well as create new styles to add to the PUMA product portfolio.
Speaking about the new partnership with PUMA, Rihanna said: “It’s great to find a brand that celebrates strength and individuality. I couldn't think of a more perfect partner to collaborate with as a creative director. I'm excited for you to see what Puma and I come up with.”
Rihanna will play a starring role in PUMA’s brand campaign, Forever Faster and be featured along with many of PUMA’s world-class athletes such as Usain Bolt and Sergio Aguero. PUMA and Rihanna will launch several fan activations throughout the partnership around the world such as consumer and retail events, training and fitness related social media content, and product programs.
Bjørn Gulden, CEO at PUMA commented: “Signing Rihanna is a fantastic step for PUMA. Her global profile, her charisma and individuality, her ambition – all these things make her a perfect ambassador for our brand. She also aligns perfectly with the values PUMA strives for: to be Confident, Brave, Determined and Joyful. With a strong portfolio in football, running and motorsport, finding an inspiring partner for women’s training was very important. Rihanna was a natural choice for us. We’re delighted to have her as a partner, and we’re looking forward to what’s to come.”
Adam Petrick, Global Brand & Marketing Director for PUMA said, “Rihanna brings joy to audiences around the world but also ignites and awes. PUMA admires her for never waiting for the next big thing, but more so for driving what happens next - in fashion, style, music and soon to be - sports. We can't wait to empower women worldwide with Rihanna - she demonstrates a body confidence and determination that is the exact representation of the PUMA Woman.”
Anxious to learn more? Follow PUMA and Rihanna’s journey on Instagram (@PUMA and @badgalriri), Twitter (@PUMA and @rihanna) and Facebook (facebook.com/PUMA and facebook.com/Rihanna) and online at www.puma.com and www.rihannanow.com.
PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running, Training and Fitness, Golf, and Motorsports. It engages in exciting collaborations with renowned design brands such as Alexander McQueen and Mihara Yasuhiro to bring innovative and fast designs to the sports world. The PUMA Group owns the brands PUMA, Cobra Golf, Tretorn, Dobotex and Brandon. The company distributes its products in more than 120 countries, employs more than 10,000 people worldwide, and is headquartered in Herzogenaurach/Germany. For more information, please visit http://www.puma.com
In case you haven't heard:
I am happy to announce that I am now a Fitluential Ambassador.
What is a Fitfluential Ambassador?
Well it means that I was selected after an application by the folks over at Fitfluential. The FitFluential Ambassadors are social media influencers who work with FitFluential’s brand partners. FitFluential’s goal is to successfully connect brands in the fitness space with influential fitness enthusiasts. An ideal match is one where the FitFluential Ambassador (and their audience) matches with the brand’s target market. Our Ambassadors have a strong presence on their social media channels, high quality content with a definitive voice and a passion for fitness-related topics.
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