LeBron James Twitter brand has been evaluated and for 140k you can get him to post a tweet for you. Say what!??!?!?!
With 23.2 million followers, the Cleveland Cavalier forward has extensive social reach and could earn $139,474 US for a single sponsored tweet.
Opendorse, a company that focuses on executing and monetizing digital and social media campaigns for athletes, told ESPN's Darren Rovell of James' potential media value.
"We're basically saying that the value of one LeBron tweet is worth $140,000," said Opendorse CEO Blake Lawrence. "And with that, you will reach 23 million people. It would cost you five times more to reach that many people with a TV ad."
Other big earners include Oklahoma City's Kevin Durant at $66,553, with Los Angeles' Kobe Bryant ($42,389), Floyd Mayweather ($34,924) and Houstons' Dwight Howard ($34,290).
Those numbers are well above what most athletes could expect. Lawrence said an athlete receives between $1,000 and $2,500 from most companies for one tweet.
He divulged that his company recently offered James a six-figure single tweet deal, which was declined by the 30-year-old's camp.
Kobe suffered an injury to his achilles tendon last night against the Golden State Warriors. I know how he feels about injuring himself and coming back. Achilles is one of the hardest injuries to recover from. I had ACL and apparently it doesnt even compare to the achilles, and ACL was tough. Is tough.
Kobe took to his facebook yesterday:
He posted "Why the hell did this happen ?!? Makes no damn sense. Now I'm supposed to come back from this and be the same player Or better at 35?!?"
He then adds; "One day, the beginning of a new career journey will commence. Today is NOT that day."
This is a great way for athletes to train along with their favorite pro. These workouts are sport specific and apparently you can track your progress and share it with your friends. I personally think that this is a great idea and it is even mobile friendly. It is affordable if you can't afford a one on one personal trainer. Check it out gopro workouts below