Patents Issued for Brain Training in Social and Emotional Cognition
(San Francisco, CA) – Posit Science, the maker of BrainHQ online brain exercises and assessments, has been issued two patents by the US Patent & Trademark Office on brain training that targets what scientists call “social cognition” and “emotional cognition,” or what lay people may think of as “people skills.”
The patents cover a variety of exercises focused on elemental people skills, such as: recognizing faces; recognizing expressions of emotion; following eye movements; recognizing voice inflections; pairing faces with names and other information; inferring thoughts and feelings; and self-regulating responses.
The social and emotional cognition exercises covered by the patents were originally designed as part of research into treating populations with conditions in which deficits in social and emotional cognition are common, such as schizophrenia and bipolar disorder.
A number of research studies of patients with schizophrenia, who have trained with exercises covered by the new patents, have shown gains in standard neuropsychological measures of social cognition. In addition, imaging studies have shown structural changes in the brain itself, including increased activity in areas associated with improved social cognition.
“While we set out to build tools to help populations where social and emotional cognition challenges are signature deficits, we soon realized that all of us could benefit by improving people skills — such as, quickly and accurately recognizing the emotions behind facial expressions,” said Dr. Henry Mahncke, CEO of Posit Science. “Also, who among us has not been caught flat-footed, unable to associate a name — or other facts we at one time knew — with a face? A number of exercises in BrainHQ make use of the inventions covered by these patents.”
Researchers also have been field testing the use of the exercises in high-stakes situations — where it’s important to make fast and accurate assessments of facial expressions and motivations, or where there is benefit from quickly associating faces with names and other information. For example, field tests have been conducted with police cadets, experienced police officers, and SWAT teams.
“Of course, if you are in sales or customer service — or you are just dealing with bosses, co-workers, and subordinates in any workplace — improving the speed and accuracy of these skills should also be important,” Dr. Mahncke observed. “So, we have many new areas to explore for application of this type of training. We’re pretty excited about that!”
Carrot Rewards Launches World's First Peer-to-Peer Rewards To Help Even More Canadians Get Active
Award-winning wellness app celebrates approaching one million downloads on its second birthday with the launch of its new Step Together ChallengeTM platform
TORONTO, March 19, 2018 /CNW/ - By combining Canadians' unique love for loyalty points and our intense attachment to our smartphones, Toronto-based Carrot Rewards has become the country's top wellness app and one of the most powerful case studies for leveraging the effectiveness of Nobel Prize winning Nudge Theory.
To build on its popularity and to coincide with its second anniversary, today Carrot announced the launch of its new Step Together Challenge platform — the world's first peer-to-peer rewards for physical activity. The new in-app feature encourages Canadians to team up with their friends to earn even more rewards for achieving their daily step goals.
Carrot's Step Together Challenge harnesses the science of Behavioural Economics and the power of "Social Nudges" to create even stronger motivations for its users to achieve their personalized physical activity goals. The new feature aims to further boost the celebrated health outcomes of the popular Canadian app, including an unprecedented 20 per cent average increase in daily physical activity among its hundreds of thousands of users across the country.
To introduce the new Step Together Challenge, Carrot is offering double points for the next two weeks to all Canadian users who try this innovative new feature.
"We are incredibly proud to broaden our impact on the daily behaviours of Canadians in such a significant way," said Andreas Souvaliotis, Founder and CEO of Carrot Rewards. "The Step Together Challenge offers our users the ability to team up to get even more active and earn even more of their favourite reward points. This new layer of social support, paired with the power of incentives, is a natural evolution for the Carrot platform, will result in even stronger social impact!"
Bond Brand Loyalty, a leading global customer engagement agency, has ranked Carrot among the top 10 Canadian loyalty programs in The Loyalty Report 2018. More than a quarter-million unique users are on the app on any given day and Carrot was recently named Canadian App Of The Year.
"We have now awarded over one billion loyalty points to Canadians for learning about and making positive lifestyle choices for themselves, their families and the environment," explained Souvaliotis. "Just two short years after our launch in British Columbia, nearly one million Canadians have now downloaded our app and we have measurably influenced tens of millions of small and meaningful lifestyle choices from coast to coast."
About Carrot Rewards
Carrot Rewards is an AI-driven public engagement platform that leverages behavioural economics and nudge theory to motivate Canadians to make better everyday lifestyle choices. Carrot harnesses the power of the most popular consumer loyalty programs in Canada to maximize appeal and user engagement. Carrot users earn their choice of Aeroplan® Miles, SCENE®Points, Petro-Points™, More Rewards® Points and Drop points each time they interact with the app — with reward options expanding further in 2018. The Carrot platform was created in collaboration with public sector agencies, the three leading Canadian health NGOs and the private sector. With over a million downloads across Canada, Carrot is the most popular and trusted engagement platform in the country. In 2017, Carrot was recognized as Canadian App of the Year and ranked as a Top 10 Loyalty Program in the country by the Bond Brand Loyalty Report.
SOURCE Carrot Rewards
SPINCO's 3rd Toronto location opens in Summerhill
WHAT: Yesterday evening, Canada's largest spin studio and lifestyle brand, SPINCO, celebrated the opening of its third and biggest Toronto location.
WHEN: Thursday, March 15, 2018
SPINCO Summerhill officially opens to the public this Saturday, March 17th!
AHAlife is celebrating the start of Spring with their Start Fresh Sitewide Spring Sale - enjoy 15% with code: STARTFRESH
The 5 Hoops Your Readers Need Right Now:
Hoop earrings have always been a jewelry staple but like any other trend, they’ve evolved over the decades. In the 70s, women wore them with disco print head scarves and in the 90s, with graphic tees and light wash jeans. Today, there really aren’t any rules. Whether you’re on the hunt for a fun and flashy pair to complete your spring outfit or an everyday hoop that exudes understated cool, we’ve got you covered. Check out our best (and most stylish) hoop earring picks for wearing day-to-night and making heads turn every hour.
Aka Jewellery Concord Lobe Cuff Earrings ($120)
These unconventional hoops aren’t your ordinary earrings. The thin cuff wraps over the ear to create the optical illusion of a conch piercing but secures onto the ear with a centered post. Match them with a ribbed tee or a chunky sweater.
Lele Sadoughi Nest Earrings ($150)
Go avant-garde with these sculptural and lightweight hoops. They’ll instantly add that cool girl factor to your look without weighing down your ears.
Colette Malouf Gemology Hoop Earrings ($118)
Get into that vacation state-of-mind with these gradient lucite beauties. Pair them with a breezy dress and a rattan tote for major summer vibes.
Amarilo Little Diamond Huggies ($750)
If you’re more of a minimalist, these diamond earrings are just for you. The dainty mini size offers just the right amount of subtle sparkle and is a gorgeous alternative to your everyday studs.
Amarilo Winslet Hoops ($250)
These delicate gold hoops can be worn a million different ways. Keep the beads in for a refined drop-down look, remove the beads to go plain and classic, pair them with studs, or double up on one ear for a unique, asymmetrical aesthetic.
TAP YOUR INNER POWER AND TRANSFORM YOUR LIFE
SEVEN STEPS TO INNER POWER by Tae Yun Kim, One of the First Women to Become a Martial Arts Grandmaster, Helps You Break Through to Awesome
You have the power to transform your life. Author, motivational speaker, martial arts grandmaster, and entrepreneur Tae Yun Kim has helped thousands of people connect with that inner power, enabling them to attain goals they once thought were far beyond their reach. In her new book, SEVEN STEPS TO INNER POWER: How To Break Through To Awesome, Life Secrets From a Martial Arts Master(Mountain Tiger Press; May 1, 2018), she shares her secrets – based on her own experiences and rooted in ancient martial arts tradition – which will allow anyone to break through the barriers blocking their dreams.
Dr. Kim’s life story is one of triumphing against the odds. A first-born girl in a culture that viewed her birth as an omen of bad luck, she defied not only her family but 5000 years of Korean tradition to begin martial arts training at the age of seven, ultimately becoming one of the highest-ranking martial artists in the world. She is truly a renaissance woman with a wide range of interests in the arts and business. Not only did she create her own martial arts school, but she has founded other businesses including Lighthouse Worldwide Solutions, a manufacturer of cleanroom monitoring systems and particle counters.
Tae Yun Kim believes everyone can be successful in any area of life. In SEVEN STEPS TO INNER POWER, she explains that the key to taking charge of your life lies in taking charge of your thinking. “How often are our minds somewhere else, thinking, ‘I’ve got to do this or that’ instead of focusing on the task at hand? How often do we dwell on a past event or worry about the future instead of celebrating the beauty of the moment?” she asks. “When our minds are distracted, our energy becomes fragmented in many different directions. When that happens over and over again, we become weak, ineffective, and even paralyzed.”
The answer lies in Dr. Kim’s seven steps to inner power. “These steps are the foundation of the path to finding and expressing the real you – what I call the Silent Master. No matter how that path progresses for you personally, these principles apply to everyone,” she says. They are:
Body and Mind as One – “If your mind and body are not acting together as one in pursuit of your goals, you will sabotage your efforts,” explains Dr. Kim. If you set a goal to run a marathon, but you eat improperly and skip workouts, you won’t attain your aim. If you continually divide body and mind, one or the other will eventually let you know
Truth – Truth is the process of self-discovery. “When you want to create change, you must be brave in facing the truth—the truth of your current weaknesses and the truth of your innate strengths—and you must be adventurous in taking charge of your life and implementing that change,” writes Dr. Kim. She urges people to think about what stories they tell themselves about why they are “stuck” – and envision how they would look and act if they were free from whatever is limiting them.
Purity – “When we affirm the truth of our original nature and reject foreign, limited concepts about ourselves, we are expressing purity,” Dr. Kim contends. This means not holding onto poisonous states of mind like anger, jealousy, frustration, and hurt. Dr. Kim emphasizes the importance of daily “cleansing” and explains how to make your daily shower a time for valuable inner work.
Love – Before you can love another, you must first love yourself. When you really love yourself, you do the things that help you maintain and build your energy and life force, not tear them down, says Dr. Kim. She suggests greeting every day as if you’re preparing for a date with yourself. Bring your best self to every day of your life.
Loyalty – Loyalty, as one of the seven steps, means commitment and dedication to one’s own life. That is, putting your real self forward with confidence, conviction,determination, purpose, power, and love. Loyalty also means sticking with your goals and plans in the long term. One tool the author suggests to remind you to stay loyal to your goals is to “clock” where you are on your personal life journey. “See your life as a twenty-four-hour cycle and imagine what time it is right now for you,” she writes.
Sacrifice – “When you are trying to create a lasting change in your life, old habits and new habits cannot exist side by side,” writes Dr. Kim. Sacrifice means giving up those things that are getting in the way of your goals – whether they are habits like drinking too much, or negative thoughts that are undermining your sense of self. She advises that when you are facing a sacrifice, you shouldn’t think of it as something you are being forced to give up. Instead, focus on why you want to give it up.
Patience – Patience is the final step in the creative process, Dr. Kim argues. It is here that impatient people may backslide and lose the benefits of all their hard work. “Your life is always a work in progress. It takes time for you to grow and mature,” the author writes. She points to the metamorphosis of the caterpillar into a butterfly as one of the most beautiful symbols of patience.
Throughout, Dr. Kim provides practical exercises to guide people through their journey to inner power. She also details the mental habits that will boost confidence by ending self-defeating ways of thinking, and she shares success stories from among the many people she has counseled and trained.
“Amazing things can happen if you are willing to step outside the lines you draw in your own mind,” Dr. Kim proclaims. SEVEN STEPS TO INNER POWER is a compelling guide to fearless living that will enable anyone to rethink what is possible—and to reach for it with gusto.
Everyday Fitness: Auster Releases Multi-Faceted Bodyweight Suspension System That Combines Versatility with Durability
New high-quality and versatile bodyweight suspension training system incorporates unique, portable tools to bring the gym to all indoor and outdoor spaces
(HONG KONG— MARCH 16, 2018)—Auster Enterprises Ltd. (Auster), a new premium fitness training company, announces the launch of their newest suspension-based fitness workout and mobility system, The Everyday. Made of the highest quality materials, the new Everyday Auster trainer is portable, user friendly and easy to customize for personalized workout growth.
The new system is designed for indoor and outdoor use, and was developed and tested by professional trainers in search of higher quality and more versatility. and allows for the system to be customized to an individual’s specific needs. Unlike other systems on the market, the Auster Everyday includes a dual carabiner, as the core of the system. The carabiner is compatible with other Auster tools such as the Dynamic Bands that can be used in various combinations with wrist/ankle cuffs and power vests.
Developed out of the necessity to help people attain their health and fitness goals in any setting, Auster maximizes the ability to build muscle, burn fat, and improve stability and core strength in short workout times. The team at Auster promotes a “no excuses” approach by empowering individuals with the tools to make the world their gym and having the ability to workout anywhere at anytime.
Made of the highest quality materials, the Auster systems allow people of all fitness levels to incorporate customizable exercises that range from heart-pumping and fast-paced routines to slower, more strength oriented movements that promote muscle growth. The Everyday Auster system’s design easily adapts to an individual’s fitness level and allows the user to incorporate customizable exercises that range from heart-pumping and fast-paced routines to slower, more strength oriented movements that promote muscle growth.
The Auster philosophy is that you do not have to be chained to the gym nor indoor workout facility to meet your health and fitness goals. By “Making the World Your Gym,” you can workout on the road, at the office, at a park and at home.
The Auster Suspension Systems are available online at https://www.austerfit.comincluding the Auster Everyday. The Everyday is available at 30% off the retail price from March 16-March 19, 2018 with the code MELB1.
About Auster
Auster was designed to help people meet their fitness goals and make no excuses, regardless of their location and setting. Made of the highest quality materials, the Auster systems allow individuals of all fitness levels to incorporate customizable exercises that range from heart-pumping and fast-paced routines to slower, more strength oriented movements that promote muscle growth. Auster encourages people to live active lifestyles by helping them make the world their gym and in turn, reach their peak everyday. https://www.austerfit.com
Laurent Pharmaceuticals reaches agreement with US Cystic Fibrosis Foundation to increase Development Award to $US 5M
MONTREAL, March 14, 2018 /CNW Telbec/ - Laurent Pharmaceuticals Inc. (the "Company"), today announced that it has reached an agreement to receive an additional US$ 2 million commitment from US-based Cystic Fibrosis Foundation to further support the upcoming Phase 2 clinical study aimed at demonstrating the safety and efficacy of the Company's lead compound LAU-7b in adult patients with cystic fibrosis (CF). This new award is in addition to the US$ 3 million development award already committed by the CF Foundation to the Company.
LAU-7b is a once-a-day oral pro-resolving therapy with potential to treat chronic pulmonary inflammation that leads to irreversible lung damage in patients with CF, regardless of their CFTR genotype. As opposed to typical anti-inflammatory drugs that inhibit the activation of the inflammatory response, LAU-7b uses the body's own ability to timely terminate inflammation without interfering with the natural defense mechanisms.
"We are truly grateful for this additional support from Cystic Fibrosis Foundation. This will enable us to advance the LAU-7b treatment paradigm for patients with CF, and we are encouraged by the interest received from the foundation, the clinical sites and investigators to contribute and participate in this Phase 2 study", said Radu Pislariu, MD, President and CEO of Laurent Pharmaceuticals.
LAU-7b was tested in adults with CF in a dose-ascending Phase 1b study, showing good safety and pharmacokinetic profiles, coupled with promising positive effects on specific markers of inflammation.
The goal of the upcoming Phase 2 trial is to evaluate LAU-7b's effect on the preservation of lung function in patients with CF, by reducing persistent unresolved inflammation in the lung and stimulating its return to homeostasis. The Phase 2 study received clearance from both the US FDA and Health Canada and is currently in advanced preparation in both countries. The study will enroll 136 adults with CF for treatment duration of 6 months.
About Cystic Fibrosis
Cystic Fibrosis ("CF") is a progressive, life-threatening, genetic disease affecting about 75,000 people worldwide. CF is caused by various mutations in the CFTR gene and is characterized by viscous secretions in different exocrine tissues and an aberrant inflammatory response leading to chronic pulmonary infection and loss in lung function over time. Severe pulmonary dysfunction is the primary cause of death in CF.
About LAU-7b
LAU-7b (fenretinide) is a once-a-day oral pro-resolving therapy, a new class of drugs specifically designed to trigger the resolution phase of inflammation, which is responsible for healing and return to homeostasis after a bacterial attack or injury. LAU-7b works by endogenously modulating the metabolism of docosahexaenoic acid (DHA), an essential fatty acid involved in the resolution of inflammation. Previous preclinical work at McGill University demonstrated the ability of fenretinide to restore DHA in a specific animal model of CF, resulting in reduced lung inflammation and increased clearance of pulmonary infection with Pseudomonas aeruginosa, a bacterium involved in perpetuating the vicious cycle of inflammation-infection. In the same animal model, fenretinide has also shown potential in preventing the early onset of CF-related osteoporosis, an increasingly prevalent co-morbidity in patients with CF.
About Laurent Pharmaceuticals
Laurent Pharmaceuticals is a Canada-based clinical stage company focusing on rare inflammatory diseases. Laurent's lead drug candidate, LAU-7b, is a Phase 2 ready oral drug addressing the compromised immune-inflammatory response in cystic fibrosis, a critical but still unaddressed pathogenic pathway leading to pulmonary insufficiency in patients with CF. For more information, please visit www.laurentpharma.com.
SOURCE Laurent Pharmaceuticals
Mash-Up Workouts to Create Your Body-Rocking Routine
Tired of your boring old cardio routine? Mash-up workouts are a great new way to integrate all of your favourite exercises and get the maximum results! With the variable-intensity interval training that mash-up workouts offer, you will get the best of agility, strength, and high intensity exercise. The best part? You don’t need tons of time to do it!
With mash-up workouts, you can put together some of your favorite moves to create the ultimate sweat session, and Lorna Jane Canada has the technical fashion apparel you need to look good while you are creating your own body-rocking routine.
Here are some of the moves you can incorporate to build your mash-up workout:
Agility Exercises
Agility exercises require you to change direction quickly while keeping your balance, strength, speed, and body in control. Agility is not just about speed, but also about fluidity. It helps to prevent injury, improve balance and coordination, improve your recovery time, and sets your mind/body connection for the rest of the workout.
Resistance and Strength
Inactive adults experience 3-8 % of muscle mass loss per decade. Resistance and strength training may help to increase resting metabolism by about 7% and help minimize muscle loss. When you strength train, you get more calorie-torching bang for your buck. Working with weights keeps your body working long after you’ve stopped lifting, a process commonly called the “after-burn.”
High Intensity Exercise
High-intensity interval training (HIIT) alternates between intense bursts of activity and fixed periods of less-intense activity or even complete rest. HIIT is the ideal workout for women with busy schedules. Research shows that you can achieve more progress in a mere 15 minutes of interval training (three times a week) than running on the treadmill for an hour!
Check out this article for three different levels of HIIT training.
Stretch Session
It’s easy to forget to stretch because the results are not as visible as lifting weights—or so you thought! Stretching can lead to better posture, fewer aches and pains, greater confidence, and a cheerier outlook on life. End your mash-up workout with a nice stretch session to aid in faster muscle recovery and check in again with your mind/body connection before you finish.
*Fit Tip: Drag your exercise mat into the lounge room and take a couple of minutes to stretch while you watch TV! If you can’t find time, make time!
Check out how Lorna Jane Clarkson, Founder of Lorna Jane, stretches to end her workouts in this video.
(insert video from You Tube if you would like!)
https://youtu.be/OpVayeJUeE0
Lorna Jane’s workout and gym apparel features maximum support sports bras, active tanks and ultimate coverage tights. Lorna Jane's gym collection brings fashion and functionality to your exercise outfit.
Contributor:
Talia Beckett Davis is the Managing Director at Pink Pearl PR, an agency focused on helping women entrepreneurs build successful brands. She is also the Founder of the Organization of Canadian Women in Public Relations and the Organization of American Women in Public Relations. You can find Talia blogging on EmpressAvenue.com or organizing a brand’s launch party across North America!
6 Marathon Essentials Every Female Runner Needs to Own
Running a marathon? It’s essential to invest in the perfect running outfit and Lorna Jane Canada has the technical fashion apparel you need to get to the finish line, faster!
Your outfit can be one of your biggest assets or hindrances during any type of run, but especially a marathon. To make the most of your run, choose an outfit that will support you, not slow you down on your race day! That means no adjusting and rearranging mid-run, it’s all about support and compression to last the distance. To help you pick out the best style for your needs, we’ve outlined 6 marathon essentials that every female runner needs to own.
The Perfect Fitting Sneaker
Footwear is crucial for a run, especially one that spans 42.2 kilometers. You’ll want to ensure that your shoes are relatively lightweight while still providing good support. If they are new, take the time to break them in first at your marathon pace. This test run will determine whether you’re likely to develop blisters or get sore feet before it’s too late. If the shoes bother you on this run, get yourself another pair. Also ensure that your socks are comfortable in your chosen shoe and they don’t ride down during your run.
Just like finding the perfect sneaker, if you find the right fit, you will be able to focus more on your technique and reaching your goals.
Maximum Support and Comfort Sports Bra
It doesn’t matter what size breasts you have, everyone experiences bouncing during physical activity. Therefore, every woman, no matter what size, should wear a sports bra while exercising. It is especially crucial for higher impact activities such as running. However, choosing the right sports bra isn’t as simple as picking the prettiest one and hoping for the best. You also need to consider support and practicality.
For running, especially a marathon distance, maximum support sports bras are the best option. These bras provide the best coverage for high-intensity workouts. Maximum support sports bras feature a thick band for support and adjustable straps for a customized fit. Many will feature a clash back which provides further support.
We also recommend the Comfort Sports Bra, an iconic Lorna Jane piece that has been celebrated by customers for years. It’s a T-Back style with wider straps and it compresses and lifts in all the right places! Thanks to the LJ excel™ Classic fabric this sports bra wicks moisture and is quick drying and breathable.
Breathable Tighter Fitting Top
Although some women prefer a looser fitting top, the best option for a marathon is something that is tighter. This way as you run, you won’t have to worry about the fabric flapping in the wind and getting in your way. You will want to choose a fabric that provides maximum breathability, moisture wicking, and quick drying. In terms of the style of top, it all depends on your personal preference as well as the weather. Each month, Lorna Jane Canada releases new styles of the firmer fitting tank variety – some with waist cords, some with waist bands – in seasonal colours and prints. If you’re running in summer, simply layer it over a supportive sports bra to keep cool, or in the cooler months add a longer length top, zip through or vest to keep the chill out.
8- Way Stretch Support Bottom
Like tops, the type of bottom you wear is both a personal preference as well as dependent on the weather. You still want to keep the fabric in mind to ensure it has stretch, breathability, and possibly even mesh.
Lorna Jane Canada produces so many tights every month, available in 3/4, 7/8 or Full Length, and they recommend a good Core Stability Tight made from LJ excel™ Compression fabric. It’s their signature fabric that has 8-way stretch providing a higher level of support through compression, which will help you in your toughest run.
Compression fabrics are tailored specifically for high intensity activities. Known as a post-workout wonder, compression garments aid in recovery by stimulating blood circulation, reducing lactic acid build up and reducing muscle fatigue. You will also find styles made from this fabric are slightly mid-rise, eliminating that ‘fall down factor’, and the mesh panels flattens and shapes your abdominal area, bringing awareness to the core when working out. Bonus!
App to Track Your Progress
When training for a marathon, you will want to track your progress to ensure you are working toward your goals. The Lorna Jane app is a great tool to track this progress. The app will outline your route with your distance, average speed, and energy expended.
Water Bottle
Fitness expert Amelia Burton suggests, “you need 30ml of water for every kilo you weigh, then between 500 ml – 1 litre (depending on body size and race intensity) for every hour you exercise.” To ensure you keep your hydration up, opt for a bottle that measures your water consumption like this Lorna Jane Canada glass water bottle. While running, you can also invest in a hydration belt to keep hydrated on the go and don’t forget your race day backpack!
Lorna Jane's running apparel offers maximum support sports bras, running shorts and the latest in women's workout clothing. Designed with high performance fabric, these active styles provide comfort, support and breathability as you run.
Contributor:
Talia Beckett Davis is the Managing Director at Pink Pearl PR, an agency focused on helping women entrepreneurs build successful brands. She is also the Founder of the Organization of Canadian Women in Public Relations and the Organization of American Women in Public Relations. You can find Talia blogging on EmpressAvenue.com or organizing a brand’s launch party across North America!
New Online Active Living Program Lorna Jane Canada
Accessible, free, quality health and fitness resources for everyone across Canada
March 12, 2018 (Vancouver, BC) – In 2018, thousands of women will have access to free online quality health and fitness resources through the Lorna Jane Canada Active Living Program.
For the first time ever in Canada, award-winning technical fashion brand, Lorna Jane is providing access to the best possible professional health and fitness information online that will educate, inspire and motivate those looking to improve their overall health and wellbeing.
Lorna Jane believes that everyone should have access to good quality health and fitness, but they also know that affording a personal trainer, gym membership or participating in an 8-week challenge is simply not possible for an increasing number of people. Therefore, in 2018 they will be offering free health and fitness to anyone that wants it.
FACT: Worldwide obesity has more than doubled since 1980.
FACT: More than 39% of the adult population is now considered obese.
FACT: 1.9 billion of the world’s population is doing insufficient exercise.
Lorna Jane believes it is time to make a change and they have created an easy to follow Active Living Program that will change the way you want to live your life.
“Active Living is my personal life philosophy,” says Founder Lorna Jane Clarkson. “It’s a way of life that has been adopted by thousands of women all over the world because it shows them how to incorporate health and fitness into their everyday lives with ease. It breaks everything you need into the daily practice of Move, Nourish and Believe and teaches you that making mindful choices on a daily basis will positively impact how you live your life.”
The Lorna Jane Active living Program consists of:
MOVE: Daily workouts and guides.
NOURISH: Nourishing Meal plans and recipes.
BELIEVE: Practices to get you on track with self-love and self-belief.
“We want to educate and motivate people by providing them with the tools they need to be the healthiest, happiest and fittest version of themselves,” says Clarkson.
The Lorna Jane Active Living program will be available exclusively via lornajane.ca
Lorna Jane is available to buy in stores in Vancouver and Toronto, in 45 Sport Chek retail locations across Canada, online at sportchek.ca and online at lornajane.ca
Join the conversation!
#movenourishbelieve
#lornajanecanada
Facebook: @lornajaneactivecanada
Twitter: @LornaJaneActive
Instagram: @lornajaneactive
