Steady stream of innovation to attract funding from diverse industries and drive growth opportunities, finds Frost & Sullivan’s TechVision team

London – 31 May, 2017 – Robotic exoskeletons are rapidly breaking out of the realm of sci-fi, finding application across varied industries, including healthcare, military, sports, robotics, construction, logistics, warehouse and industrial automation. Their exceptional ability to rehabilitate patients with physical or neurological disorders, or enhance the wearer’s physical strength, efficiency, performance capability and functionality, is encouraging research institutes and technology developers to constantly innovate solutions and techniques. Exoskeletons can also be integrated with artificial intelligence, predictive analytics, virtual reality and haptics to deliver a truly futuristic solution.

“In addition to medical benefits, robotic exoskeletons augment the wearer’s physical strength and allow them to lift very heavy weights without using machinery,” noted Frost & Sullivan TechVision Research Analyst S. Kasthuri Jagadeesan. “Currently, the industrial automation industry employs back support suits, power gloves and tool holding exoskeletons to improve worker efficiency, as well as reduce fatigue and stress.”

Emerging Robotic Exoskeleton Technologies is part of Frost & Sullivan’s TechVision (Advanced Manufacturing Automation) Growth Partnership Service programme. The study analyzes the present degree of applicability of robotic exoskeletons and the recent innovations that will have a tremendous impact across industries. It presents a technology road map and determines the impact, growth, adoption rate and role of robotic exoskeletons between 2017 and 2022. By 2022, the wide-scale adoption of robotic exoskeleton technologies is anticipated to increase significantly.

Click here for complimentary access to more information on this analysis and to register for a Growth Strategy Dialogue, a free interactive briefing with Frost & Sullivan’s thought leaders.

Robotic exoskeletons have found substantial application in safety and security industries as well, as they can be used by first responders during dangerous evacuation and rescue situations. Due to these advantages, the military and healthcare industries are investing heavily in the research and development (R&D) of this technology.

Despite the interest shown by a few stakeholders, funding is often tight, partly due to the high R&D costs, while the high cost of implementation is proving a deterrent to mainstream adoption. Once the robotic exoskeleton technology stabilizes and more innovative, segmented solutions are introduced, there will be greater industry and academic participation in technology development and adoption.

“Segmented robotic exoskeletons efficiently perform and address the evolving needs of varied industries, as each segment is designed for particular tasks in particular market segments,” noted Jagadeesan. “In the future, there will be new business opportunities for companies to provide service, software support, and even maintenance/service of exoskeleton suits.”

About TechVision

Frost & Sullivan's global TechVision practice is focused on innovation, disruption and convergence, and provides a variety of technology-based alerts, newsletters and research services as well as growth consulting services. Its premier offering, the TechVision program, identifies and evaluates the most valuable emerging and disruptive technologies enabling products with near-term potential. A unique feature of the TechVision program is an annual selection of 50 technologies that can generate convergence scenarios, possibly disrupt the innovation landscape, and drive transformational growth. View a summary of our TechVision program by clicking on the following link: http://ifrost.frost.com/TechVision_Demo.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Contact us: Start the discussion

Emerging Robotic Exoskeleton Technologies

ProMIS Neurosciences Identifies Novel Therapeutic Epitope Target for ALS and Dementia

Company files United States patent application for novel epitope target identified on misfolded forms of the protein TDP43

TSX: PMN

TORONTO and CAMBRIDGE, MA, May 31, 2017 /CNW/ - ProMIS Neurosciences, Inc., a biotechnology company focused on the discovery and development of precision treatments for neurodegenerative diseases, today announced the identification of a novel therapeutic epitope target on misfolded forms of TDP43, implicated in the development and progression of amyotrophic lateral sclerosis (ALS) and frontotemporal dementia (FTD). The Company filed a provisional patent application for this target with the United States Patent Office on May 30, 2017.

Commenting on today's announcement, Dr. Neil Cashman, ProMIS Chief Scientific Officer, stated: "Using our proprietary discovery engine, scientists at UBC and ProMIS identified both the sequence and conformational shape of this novel epitope target on misfolded TDP43 that plays a key role in ALS and frontotemporal dementia."

TDP43 is present in every cell, and plays a critical role in the response of cells to oxidative stress. However, in ALS, FTD and other neurodegenerative diseases, TDP43 can lose its normal function, forming intracellular aggregates of misfolded TDP43 that disrupt cellular energy generation and normal protein degradation.

"Our goal is to selectively target misfolded TDP43 without disrupting the critical role that normally-folded TDP43 plays in cell biology," stated Dr. Elliot Goldstein, ProMIS President and CEO. "We plan to create and validate monoclonal antibodies against misfolded TDP43 to select optimal therapeutic candidates for advancement into the clinic."

Pursuant to its expanded license agreement with the University of British Columbia, ProMIS holds exclusive, worldwide license to this novel therapeutic target.

About ProMIS Neurosciences, Inc.

ProMIS Neurosciences is a TSX listed biotech company (trading symbol: PMN.TO), headquartered in Toronto, Ontario and with offices in Cambridge, Massachusetts. The mission of ProMIS is to discover and develop precision medicine therapeutics for effective treatment of neurodegenerative diseases, in particular Alzheimer's disease and ALS.

ProMIS Neurosciences' proprietary target discovery engine is based on the use of two, complementary techniques. The Company applies its thermodynamic, computational discovery platform—ProMIS and Collective Coordinates — to predict novel targets known as Disease Specific Epitopes (DSEs) on the molecular surface of misfolded proteins. Using this unique "precision medicine" approach, ProMIS Neurosciences is developing novel antibody therapeutics and specific companion diagnostics for Alzheimer's disease and ALS. The company has also developed two proprietary technologies to specifically identify very low levels of misfolded proteins in a biological sample. In addition, ProMIS Neurosciences owns a portfolio of therapeutic and diagnostic patents relating to misfolded SOD1 in ALS, and currently has a preclinical monoclonal antibody therapeutic against this target.

The TSX has not reviewed and does not accept responsibility for the adequacy or accuracy of this release. This information release may contain certain forward-looking information. Such information involves known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements to be materially different from those implied by statements herein, and therefore these statements should not be read as guarantees of future performance or results. All forward-looking statements are based on the Company's current beliefs as well as assumptions made by and information currently available to it as well as other factors. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. Due to risks and uncertainties, including the risks and uncertainties identified by the Company in its public securities filings, actual events may differ materially from current expectations. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

For further information please consult the Company's website at:
www.promisneurosciences.com

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SOURCE ProMIS Neurosciences Inc.

Autism Speaks Canada Announces Their Annual Fundraising Walk Comes to Toronto

 

TORONTO, May 31, 2017 /CNW/ - Autism Speaks Canada, part of North America's largest autism science organization, announced that Toronto's Autism Speaks Canada Walk will take place at Nathan Phillips Square on Sunday, June 4.  Registration opens at 8:30 with the Walk taking place at 10:45 am.

The Autism Speaks Canada Walk events are the signature fundraising events for Autism Speaks Canada.  Since they began, they have raised over $11.7 million in support of autism research, services, awareness and collaboration. Powered by Love, the Walk brings individuals and families, friends, coworkers and communities together to support and connect with one another. Walkers are encouraged to raise funds and enjoy the day, complete with family-fun activities, quiet zone, resource fair and walk.  All participants who raise $150 or more qualify for a commemorative 2017 T-shirt.

"Thanks to the tremendous community support and the work of our volunteers, our Autism Speaks Canada Walks continue to provide funding to impact the lives of individuals and families living with autism," said Jill Farber, Executive Director.

"We are also grateful for the dedication of Toys"R"Us and Babies"R"Us Canada.  Their exemplary support of our Autism Speaks Canada Walk program, in-store fundraising and awareness campaigns such as the Sensory Friendly Shopping event have played a pivotal role in helping us enhance the lives of people with autism.  We couldn't ask for a better partner," said Jill.

Thank you to Cineplex and our local sponsors EllisDon, Oracle RMS and CTV.

Register and fundraise for an Autism Speaks Canada Walk today at www.ASCWalk.ca or contact Susan Smart susansmart@autismspeakscan.ca or 416 362 6227 x 211.

About Autism
Autism is a general term used to describe a group of complex developmental brain disorders – autism spectrum disorders – caused by a combination of genes and environmental influences. These disorders are characterized, in varying degrees, by communication difficulties, social and behavioral challenges, and repetitive behaviors. An estimated 1 in 68 children is on the autism spectrum.

About Autism Speaks Canada
Autism Speaks Canada is dedicated to promoting solutions, across the spectrum and throughout the life span, for the needs of individuals with autism and their families. We do this by supporting and working alongside the autism community; increasing understanding and acceptance of autism spectrum disorder; and advancing research into causes and better interventions for autism spectrum disorder and related conditions. We empower people with autism and their families with resources, online tools and information covering the life span. To find resources, join a fundraising walk or make a donation, go to www.autismspeaks.ca

About Toys"R"Us and Babies"R"us
Toys"R"Us (Canada) Ltd. and Babies"R"Us are part of Toys"R"Us, Inc., the world's leading dedicated toy and baby products retailer. Toys"R"Us, Canada operates 82 full-sized stores across the country. For store locations and convenient online shopping visit www.toysrus.ca and www.babiesrus.ca.

Follow Toys"R"Us, Canada on Facebook (Facebook.com/ToysRUsCanada), Twitter (@ToysRUsCanada) and Instagram (@ToysRUsCanada)

SOURCE Autism Speaks Canada

THE GOOD GEISHA OPENS SHOP IN PACIFIC MALL

TORONTO, ON – Wednesday, May 17th, 2017 – When The Good Geisha first opened their shop last year in Kensington Market, owners Anna Chow and Amber Gotzmeister never imaged they would be opening a second location so soon before their one-year anniversary. The overwhelming demand for microblading has given them the confidence in expanding their niche beauty business of cosmetic tattooing across the GTA.

“Balancing eyebrows are big business,” says business owner, Gotzmeister. “We once held a promotional event and had customers lined up outside for hours, just to get our microblading deal. We tattooed 46 eyebrows in ten hours that day. After market research, the opening of the second location in Pacific Mall just made sense to us.”

In the past year, The Good Geisha has created a training program for people interested in working in the cosmetic tattoo industry and recently finished a textbook setting a microblading standard. They have been featured in The Toronto Star, The Marilyn Denis Show, and Flare Magazine. Style Democracy ranked them one of the best beauty salons in 2016.

“We first opened our shop as an answer to consumers looking for a reputable and legitimate business that holds the highest standards in experience, health and safety, and knowledge,” says co-owner, Chow. “The cosmetic tattoo industry is completely unlicensed and unregulated, creating a blackmarket of inexperienced and undertrained ‘microbladers’ cashing in on the lucrative business. Our goal is to help get this high-risk procedure out of basement setups and budget hair and nail salons.”

The Good Geisha uses only 100% disposable tools, and is fully certified in bloodborne pathogens, trained as a distributor for the highest level surface and instrument disinfectants and sterilants, and disposes all contaminated waste through a licensed biohazard waste disposal service. They use full personal protection, such as, gloves, arm barriers, aprons, masks, and eye protection for all procedures.  Watch Toronto woman getting faux freckles in this video.

The Good Geisha is the GTA’s only cosmetic tattoo shop with two locations specializing exclusively in custom cosmetic tattooing and colour correction. They have ten years of experience in cosmetic, reconstructive, and corrective tattooing. Watch their welcome videoFOR A GLIMPSE INTO THE WORLD OF THE GOOD GEISHA CLICK HERE - 9, 347 Followers and GROWING!

Ener-C Announces NSF Non-GMO True North Certification

VANCOUVER, British Columbia, May 15, 2017 /PRNewswire/ -- Pauling Labs, the maker of Ener-C multivitamin drink mix, is extremely proud to announce that Ener-C has achieved NSF Non-GMO True North certification of all ingredients.

Since the birth of the brand in 2013, their goal has always been to attain third party certification of Ener-C's non-GMO status. Although Ener-C has always been non-GMO, they hold a firm belief that if you claim it you need to verify it by a respected third party. Pauling Labs chose to work with NSF True North because they are an internationally recognized verification and testing organization.

Ener-C Power Up The Taste
Ener-C Power Up The Taste
NSF Certified Products all carry this logo
NSF Certified Products all carry this logo

Since 1955, NSF has been committed to protecting human health and safety worldwide.  Athletes who wish to compete in the Olympics and world sporting events can only take NSF certified supplements.  "NSF is the gold standard for all supplement testing worldwide, which is why we decided to go with NSF's True North Non-GMO testing regime for Ener-C," said Richard Pollock, President, Pauling Labs.

Pollock and his team believe that consumers have the right to know what's in their products and have the right to make the healthiest decisions when purchasing those products.  Although there continues to be a debate over the health effects of GMO ingredients, Pollock believes there should be no question as to who owns the seeds and plants: Mother Earth, not corporations.  "Pauling Labs and Ener-C are committed to continually doing better and improving the lives of our consumers, our employees, and our communities," said Pollock.

About Ener-C and Pauling Labs: 
Ener-C is a multivitamin drink mix made with real fruit powders that was created to address two important basic human truths.  The first truth is that we are all, by nature, thirsty creatures.  The second is that we all could do with more energy.

There were very few choices out there when it came to finding a product that was healthy, natural, non-GMO,  caffeine and stimulant free, low in sugar, and made by companies consumers could trust and respect. Pauling Labs saw this as an opportunity to create a product people could enjoy taking and feel good about. Pollock stated, "Everything we do at Pauling Labs is based around the belief that we can all be better, do better, and feel better."

Pain Relief Technology Inventor Inducted into MM&M “Top 40 Healthcare Transformers”

Dr. Amy Baxter of MMJ Labs recognized for advancing drug-free pain relief

ATLANTA--Amy Baxter MD, chief executive officer and founder of MMJ Labs, the industry leader in noninvasive pain relief, was awarded a 2017 Top 40 Healthcare Transformer designation by MM&M magazine.  Baxter was recognized at the MM&M Top 40 Healthcare Transformers dinner and awards in New York City on May 10, 2017.  The dinner followed a full-day conference devoted to helping the biopharma industry go “beyond the pill.”

“Innovation goes beyond invention,” noted Baxter in her acceptance remarks during the dinner. “An invention is a solution, but innovation requires persistent persuasion to implement solutions.”

Baxter’s FDA cleared Cool-Pulse™ technology invention Buzzy® blocks needle pain, and VibraCool® Massaging Ice therapy was launched to reduce opioid use.

The award recognized the former emergency physician’s contributions in pain relief using a neuromodulation technology platform rather than pharmaceutical solutions.  MMJ Labs has created devices that are FDA cleared and clinically proven to block needle, IV access, and plantar fasciitis pain.  The new VibraCool line combines cold and vibratory massage for tendinitis and knee injuries and pain.

The Buzzy device has been proven equivalent to topical anesthetics for pain relief,” states Baxter.  “The exciting thing about VibraCool is that vibration speeds healing and improves blood flow, while ice can reduce inflammation as well as pain.  We are excited for patients using the device to ‘go beyond the pill,’ and reduce the need for medications to combat pain.”

MM&M honors 40 new and established innovators yearly, identifying those who are leading the pharmaceutical industry’s transformation in significant ways.  “Healthcare Transformers” are innovators using technology to reinvent the industry.

“The 2017 Transformers class—our third—has certainly solidified its place alongside the earlier two, blending their indomitable spirit to disrupt and desire to prove that medicines and related technologies benefit patients with a collective acknowledgment that doing so is not a solo effort,” wrote Marc Iskowitz, editor in chief of MM&M.

About MMJ Labs, LLC.

MMJ Labs is a woman owned and operated business headquartered at their Hive in Atlanta, Ga. Established in 2006 by Dr. Amy Baxter, a pediatrician and pain researcher, MMJ Labs develops reusable, inexpensive physiologic products for personal pain control. Over a quarter million people have used the flagship product Buzzy®, a bee-shaped palm-sized device combining cold and vibration to combat needle pain. When placed between the brain and the pain, the competing stimulus controls or inhibits sharp pain. Additional products include DistrACTION® cards that reduce pain through distraction, and VibraCool® Massaging Ice Therapy.

ESPGHAN: Consumers Misled by Gluten-free Foods, Study Finds

Gluten-free products cannot be considered as sufficient substitutes for their gluten-containing counterparts, prompting scientists to call for the reformulation of gluten free foods with healthier raw materials to ensure healthy childhood nutrition.

The outcomes of the study, presented today at the 50th Annual Congress of the European Society for Paediatric Gastroenterology Hepatology and Nutrition, show that gluten-free items have a significantly higher energy content and a different nutritional composition to their gluten-containing counterparts. Many of the gluten-containing products - especially breads, pastas, pizzas and flours - also contained up to three times more protein than their gluten free substitutes.

Ceoliac disease in children (PRNewsfoto/ESPGHAN)

The imbalances highlighted in the study could impact children's growth and increase the risk of childhood obesity.

The study assessed over 1,300 products, finding:

  • Gluten-free breads had significantly higher content of lipids and saturated fatty acids
  • Gluten-free pasta had significantly lower content of sugar and protein
  • Gluten-free biscuits had significantly lower content of protein and significantly higher content of lipids

ESPGHAN expert and lead researcher, Dr Joaquim Calvo Lerma, explains "As more and more people are following a gluten-free diet to effectively manage coeliac disease, it is imperative that foods marketed as substitutes are reformulated to ensure that they truly do have similar nutritional values. This is especially important for children, as a well-balanced diet is essential to healthy growth and development."

Experts are also warning that consumers may not be aware of these unhealthy variances due to poor nutritional labelling.

Dr Martinez-Barona, fellow lead researcher comments "Where nutritional values of gluten-free products do vary significantly from their gluten-containing counterparts, labelling needs to clearly indicate this. Consumers should also be provided with guidance to enhance their understanding of the nutritional compositions of products to allow them to make more informed purchases and ensure a healthier diet is followed."

Daciana Sarbu MEP, Vice-Chair of the Committee on the Environment, Public Health and Food Safety, adds "Gluten-free products that are not pre-packed are not subject to the same labelling requirements as pre-packed products. In this case, consumers could be less aware of important nutritional differences with potentially significant health impacts. I have always supported so-called 'traffic light' labelling to facilitate easy comparison between products for key nutrients including protein, fat and sugars."

Infoway Selects TELUS Health for PrescribeIT™

 

TORONTO, May 11, 2017 /CNW/ - Canada Health Infoway (Infoway) is pleased to announce that it has selected TELUS Health as the successful bidder for the technical solution provider for PrescribeIT™, Canada's e-prescribing service.

"TELUS Health proposed an innovative approach that together with their advanced capabilities and capacity to deliver on our vision make them an ideal choice for PrescribeIT™," commented Michael Green, President and CEO, Canada Health Infoway.

"As a longstanding technology provider enabling improved health outcomes for Canadians, we are proud to be working with Infoway to develop and operate PrescribeIT. PrescribeIT will be built on our open, interoperable and vendor agnostic TELUS Health Exchange platform, which is already enabling collaboration and efficiency in the primary care ecosystem," said Paul Lepage, President of TELUS Health. "We look forward to advancing this service in support of driving better health outcomes for Canadians and helping to bring PrescribeIT to patients as soon as possible."

Infoway's experienced management team, together with TELUS Health will serve the interest of all Canadians, prescribers, pharmacists and pharmacies by ensuring patient choice of pharmacy, safeguarding patient data and upholding privacy and security standards while optimizing existing investments in provincial drug information systems.

"PrescribeIT™ will greatly aid policy makers and health care providers alike in the struggle against opioid misuse," noted Green.  "Through a single, national e-prescribing system, we can reduce fraud and abuse by eliminating handwritten prescriptions, avoid fragmentation of patient health care information, and ensure data integrity for opioid monitoring and surveillance."

The PrescribeIT™ team is currently preparing for trial runs of PrescribeIT™ in select communities in Alberta and Ontario starting in mid-2017 in preparation for a full-scale rollout across the country starting in mid-2018. For more information on PrescribeIT™ please visit www.infoway-inforoute.ca/PrescribeIT.  For more information on TELUS Health, please visit www.telushealth.co.

About Canada Health Infoway

Infoway helps to improve the health of Canadians by working with partners to accelerate the development, adoption and effective use of digital health across Canada. Through our investments, we help deliver better quality and access to care and more efficient delivery of health services for patients and clinicians. Infoway is an independent, not-for-profit organization funded by the federal government.

PrescribeIT Backgrounder (CNW Group/Canada Health Infoway)

SOURCE Canada Health Infoway

Richard Crenian joins 12th Annual Scotiabank Pro Am Alzheimer's Tournament in support of Baycrest

 

TORONTO, May 10, 2017 /CNW/ - This past weekend, Richard Crenian, president of ReDev Properties Ltd. participated in the 12th Annual Scotiabank Pro-Am Hockey tournament for Alzheimer's in support of Baycrest. The tournament is held in May each year and Crenian has regularly attended for the past decade. Participating teams drafted and were joined by 27 NHL Alumni players including Paul Coffey, Wendel Clark and Lanny McDonald.

The tournament raised over $1.5 million for Baycrest Health Sciences this year. Coming in as the runner up for the most funds raised individually, Richard Crenian fundraised over $59,000 to support the cause. The team he played with, The Coop Architects were also runners up for most funds raised as a team with over $113,000 donated.

"I'm a big fan of hockey," says Richard Crenian. "But I'm also passionate about using a sport to bring the community together to support an important cause, such as funding for Alzheimer's research. That's a big reason why I continuously support this tournament."

Aside from partaking in the annual hockey tournament, Crenian decided in 2015 to increase his dedication to the charity and established a Match My Gift Campaign to further support Baycrest in Alzheimer's care and research. With the Match My Gift Campaign, every dollar a generous donor gives, Baycrest will receive double the donation through Crenian's support.

"The more I learned about Baycrest, the more impressed I became with the organization and the donor community," says Crenian. "I wanted to honour these donors by matching their generosity, and increasing our impact for the cause together."

Crenian's Match My Gift Campaign will again take place in fall 2017. Accept Richard's challenge this year and double your generous impact. For more information about the campaign please visit here.

About ReDev Properties

ReDev Properties Ltd. is a Canadian commercial real estate asset manager. Since 2001, the company has purchased and managed over 30 commercial real estate properties in Canada. ReDev Properties locates existing commercial real estate properties in markets that will ensure assets retain, and increase, in value for necessary stability and future growth. The company's founder and President, Richard Crenian has managed over two billion dollars in real estate assets since 1981.

For more information please visit:
http://www.redevgroup.com/

About Match My Gift Campaign

Richard Crenian has created a $100,000 Matching Gift Fund to support the Annual Campaign for Baycrest. Crenian will match your donation dollar for dollar. Gifts by you and other donors will have double the impact.

For more information please visit:
http://www.baycrest.org/give/ways-to-give/match-my-gift/

SOURCE ReDev Properties Ltd

Billion-dollar Growth Opportunities in Cancer Testing Market: How Will Collaborative Partnerships Drive Better Health Outcomes?

Cancer is the second major cause of death in the United States (U.S.). Every year, cancer claims the lives of more than half a million Americans. Frost & Sullivan has been researching how new technology advancement in next generation sequencing (NGS), proteomics and liquid biopsy will fuel growth in cancer screening, prognosis and therapy monitoring markets.

Our research on U.S. Oncology Diagnostics Market explores the growth opportunities; challenges in molecular and non-molecular technology segments across five different cancers namely breast cancer, ovarian cancer, cervical cancer, colorectal cancer, prostate cancer and lung cancer. The 2016 U.S. cancer diagnostics market is valued at $1.1 billion out of a market potential of $21.6 billion. If the full market potential is exploited, the annual revenue could grow to $25 billion by 2021.

ThinkstockPhotos-506606616

Clinicians have endorsed that screening at early detection, and therapy selection and monitoring are the short term promising applications of liquid biopsies, a non-invasive way of measuring biomarkers that can eliminate the need for biopsies where often the go-to site is a big concern. “Several diagnostic companies are expanding their product portfolio to include liquid biopsy and companion diagnostics in their long term strategy, Prominent pharmaceutical companies such as Merck, Bristol-Myers Squibb and Johnson & Johnson’s and their respective venture capital arm are investing heavily in liquid biopsy start ups," explains Transformational Health Principal Analyst Divyaa Ravishankar.As a result, convergence and collaboration between pharmaceutical and diagnostic companies are meant to grow significantly. With private insurance payers now covering the cost for new cancer assays that have a demonstrable economic advantage to the health continuum; the insurance market segment will continue to move to the value based reimbursement model. For this reason, many novel assays have proven to deliver cost-effective solutions to improve patient outcomes at a better healthcare economic cost. “Marketing strategies for companies such as 23andme and Provista Diagnostics receive a particular mention because they are advertising directly to consumers who in turn ask physicians to get tested with a particular company. This puts the patient as a key decision maker in the cancer care ecosystem,” adds Ravishankar. 

In addition, genomics technologies are increasingly being used to understand genetic changes associated with cancer progression. The trend is supported by increasing focus on preventive and personalized healthcare approaches from healthcare providers and payers. Further, lowering cost of genome sequencing and advancements in clinical interpretation capabilities of NGS data have supported the rise of this trend. “While a number of NGS informatics companies have already made significant investments to develop focused capabilities for NGS-based oncology diagnostics assays and therapies, there are still ample opportunities in this market, especially in the clinical interpretation and reporting segment,” concludes Piyush Bansal, Transformational Health Senior Industry Analyst.

The current U.S. NGS informatics market in genomic testing companies segment is expected to grow at a Compound Annual Growth Rate (CAGR) of 18% during 2016-2021. Subject to some positive regulatory and technology developments, the molecular diagnostics customer segment can offer more than $150 million in revenue to the NGS informatics industry, out of which a significant part of the revenue will be contributed by oncology diagnostics tests and assays. Also, the analysis predicts a strong growth of NGS informatics solutions in pharmaceutical and biopharmaceutical customer segment, as biopharma companies will look to increase their spend on disease research using NGS.