Coaster Introduces the Venture 500 ALEX to Support Pediatric Cancer Research
First of Kind “Mobile Lemonade Stand” Will Be Available for Rental and Purchase
[SAN FRANCISCO, CA] Today, Coaster Cycles unveiled a new model – the Coaster Venture 500 ALEX – inspired by its partnership with Alex’s Lemonade Stand Foundation (ALSF). This new model will be a key part of Coaster’s support to ALSF, a featured community partner of the Company. The limited edition mobile lemonade stand will operate at select locations in the Bay Area with all proceeds benefiting the Foundation.
Coaster manufactures and operates eco-friendly mobility products that provide transportation, delivery, and branding services for a range of clients, including Fortune 500s, governments, universities, events, and retailers. Coaster will offer the Coaster Venture 500 ALEX for direct purchase with proceeds benefiting ALSF.
Proudly made in the USA, Coaster builds all of its vehicles at its 24,000 sq. ft. facility in Missoula, MT. The Venture series offers a leading solution for food and beverage companies such as Starbucks, Aramark, Constellation, Pepsi, and many more. The Venture – and all Coaster Cycles – can operate in the bike lane, does not require a driver’ license, and helps reduce congestion and pollution.
“In building a partnership with ALSF, the product and mission alignment, potential for high scale impact, and our personal passion for the cause made it a perfect fit.” said Ben Morris, Founder and CEO of Coaster.
Our hope is that in making the Coaster Venture 500 ALEX available for purchase, and eventually rental, it will become a staple of concessions at concerts, sporting events, universities, corporate campuses and beyond, all in support of the Foundation.”
“We welcome the opportunity to work closely with Coaster. Like ALSF, Coaster is committed to providing resources for finding the best research and better, less toxic treatments for children fighting cancer,” said Liz Scott, co-executive director of ALSF and Alex’s mom.
In addition, as a Featured Community Partner, Coaster will support ALSF through a variety of charitable integrated programs. The company will make a donation that will help fund impactful research and family resources ($20) for every Coaster sold, offer clients the opportunity to add a donation to ALSF at checkout, organize Coaster service days in support of ALSF, and raise awareness of ALSF activities and fundraising initiatives.
About Alex’s Lemonade Stand Foundation (ALSF)
Alex’s Lemonade Stand Foundation (ALSF) emerged from the front yard lemonade stand of 4-year-old Alexandra “Alex” Scott, who was fighting cancer and wanted to raise money to find cures for all children with cancer. Her spirit and determination inspired others to support her cause, and when she passed away at the age of 8, she had raised $1 million. Since then, the Foundation bearing her name has evolved into a national fundraising movement. Today, ALSF is one of the leading funders of pediatric cancer research in the U.S. and Canada raising more than $175 million so far, funding nearly 1,000 research projects and providing programs to families affected by childhood cancer. For more information, visit AlexsLemonade.org.
About Coaster Cycles
Coaster Cycles’ mission is to inspire communities and brands to move, connect and deliver with the world around them. Coaster manufactures and operates eco-friendly mobility products that provide transportation, delivery, and branding services for a range of clients, including Fortune 500s, governments, universities, events, and retailers. Proudly made in the USA, Coaster manufactures in a 24,000 sq. ft. facility in Missoula, MT. The company also operates fleets in Boston, New York and San Francisco and activates ad campaigns nationally.