August 19th, 2013

// @reebokone launches in Canada – Press Release

I attended the launch of Reebok One’s Fitness app this weekend at the Can Fit Pro conference (more on this later). Below is the official Press Release.

Toronto, ON – Reebok today announced the launch of two innovative digital tools inReebokONE and the Reebok Fitness app. ReebokONE is an online fitness community unified by one mission – to make people fit for life. The network acts as a hub where fitness professionals from around the globe can connect and find inspiration among fellow professionals, helping them to develop their skill set, progress their careers and create a brand for themselves. The Reebok Fitness app, designed to inject variety into workout programs, helps consumers rejuvenate their fitness routine by creating new and varied workouts using a combination of popular disciplines – walking, running, dance, yoga and training.
 
ReebokONEBy signing up to the free online platform at www.Reebok.com/ReebokONE, fitness professionals can create their own personalized web page, with customizable URL, where they can upload photos, update an “About Me” section, upload their certifications and areas of expertise plus add locations where they teach. This enables members to connect with clients and other fitness experts around the world, making ReebokONE the premier fitness destination for fitness professionals.
 
Along with being able to connect with other experts, instructors that sign up to ReebokONE also gain access to a number of member rewards, including:

  • A 25 per cent discount on Reebok products
  • The ability to earn commission on Reebok products they recommend
  • Access to exclusive fitness content from Reebok
To earn commission, members are required to sign up to the commission program, which then allows visitors to purchase products displayed in the ‘My Favorite Gear’ section of their profile. Members will then receive a commission on every purchase made through their page without having to do anything further.
 
In addition to the financial benefits, signing up to the network instantly unlocks exclusive fitness content from Reebok covering a wide range of topics to help further enhance the careers and skill set of fitness professionals. This includes a ‘Learn From The Best’ feature, where members can gain insights into the latest fitness trends, gear and advice; and a ‘Featured Professional’ section that allows members to learn from other fitness and training experts.
 
“I am so grateful to be a part of the ReebokONE network,” said two-time CFL all-star defensive back Tommy Europe, now personal trainer and fitness blogger. “As a professional, I strive to always continue my education so I can provide the best service possible. ReebokONE is a network of mentors, peers, and constant motivation; all real fitness professionals should join.”
 
Reebok Fitness AppThe free Reebok Fitness app, available on Apple and Android devices and online atwww.reebok.com/fitness-app, allows consumers to create customized workout programs based on activities they already love and new activities they’d like to try. Users simply need to select the length of the program they require followed by the percentage of time they would like to focus on each activity and the Reebok Fitness app will generate a workout routine based on their individual preferences. Consisting of a variety of different workouts to complete each week, the program can be personalized further by allocating certain workouts to specific days of the week to ensure you never miss a workout.
 
Michael Rossi, vice president of Reebok Canada, said “We want to spark people’s passion for fitness and encourage them to get the most out of their workouts. We believe people make the most of their activities when they’re motivated, so that’s why we created the Reebok Fitness app. With over 200 workouts, the app gives people the chance to try new activities and plan a varied workout program in a few quick steps. We believe that mixing up your workouts and trying new activities will help you realize your full potential.”
 
Reebok is dedicated to empowering people to be fit for life. The brand wants to inspire people to get moving and is passionate about helping people lead a healthy and active lifestyle.
 
To find out more information and to register for ReebokONE, please visit www.reebok.com/ReebokONE.

The Reebok Fitness App is available to download from iTunes, Google Play or to use online at www.reebok.com/fitness-app and is free for everyone. A video about the app can be found at http://www.reebok.com/fitness-app.

Website:    Reebok.ca
Twitter:     @ReebokCanada
Facebook: Reebok
YouTube:   Reebok

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