August 22nd, 2018

// Van Heusen launches functional men’s business wear at Hudson’s Bay

Look sharp and stay comfortable Canada:
Van Heusen launches functional men’s business wear at Hudson’s Bay
TORONTO – Following the recent launch of Van Heusen’s first-of-its-kind partnership with Ultimate Fighting Championships (UFC) and renowned fighters TJ Dillashaw and Stephen Thompson, the heritage brand today announced its arrival at Hudson’s Bay stores across Canada. Featuring a selection of their best-selling functional men’s apparel, the Flex and Traveler Collections, consumers can now shop for their closet-staples at Hudson’s Bay.

“We are excited to re-introduce Canadians to the beloved Van Heusen brand” said Richard Deck, President, PVH Canada Corp. “The Flex and Traveler Collections are wardrobe game-changers that seamlessly combine active and professional lifestyles. We are honoured to partner with The Hudson’s Bay for this launch and keep Canadians looking sharp and comfortable throughout the day.”  

Van Heusen x UFC: Flex Collection
The Van Heusen Flex Collection includes dress shirts, pants and sport shirts perfect for the newest generation of ambitious Van Heusen men seeking functional yet stylish work apparel.

Van Heusen Traveler Dress Shirt
The Van Heusen Traveler Collection offers a versatile and hassle-free lineup for men on-the-go, with no ironing needed. The collection also offers innovative odour-shield technology to help keep a fresh and clean scent all day. Pieces are available starting at $35.

Flex and Traveler Collections are available at Hudson’s Bay stores across Canada and will be available online, September 2018.

Website: VanHeusen.com
Twitter: @VanHeusen
Instagram: @VanHeusenStyle

About PVH Corp.
With a history going back over 135 years, PVH has excelled at growing brands and businesses with rich American heritages, becoming one of the largest apparel companies in the world. With over 36,000 associates operating in over 40 countries and nearly $9 billion in annual revenues, PVH owns the iconic CALVIN KLEIN, TOMMY HILFIGER, Van Heusen, IZOD, ARROW, Speedo*, Warner’s, Olga and Geoffrey Beene brands, as well as the digital-centric True & Co. intimates brand, and market a variety of goods under these and other nationally and internationally known owned and licensed brands.

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