April 10th, 2020

// CORA Physical Therapy Launches New Online Marketplace and MOVEMENT IMPROVEMENT: Live Video Activities for Audiences Nationwide

CORA Physical Therapy Launches New Online Marketplace and MOVEMENT IMPROVEMENT: Live Video Activities for Audiences Nationwide

Lima, Ohio – CORA Health Services, Inc. (“CORA Physical Therapy”), a top 10 national operator of outpatient physical therapy services, today has announced the launch of two patient-centered initiatives to help individuals confined to their homes stay healthy and active during the COVID-19 pandemic. 

Therapy Essentials, CORA’s new online marketplace, gives patients direct access to the supplies and equipment they need to continue therapy at home while being ordered to stay in their homes. CORA’s platform offers affordable therapy products that promise to create a more professional experience at home. The new storefront features items that will enhance exercise performance, increase a therapists’ ability to provide more focused instruction and promote the positive progression of home therapy programs for patients in a clinic, virtual or home health setting. 

“Our top priority with the launch of Therapy Essentials is guided by our commitment, in this digital age, to provide our communities with new and forward-thinking ways to deliver necessary rehabilitation products while patients are self-isolated,” said Robb Seahorn, PT, CSCS, Director of Academic Partnerships and member of CORA’s Clinical Services Team. “We have worked tirelessly to find a quality, cost-effective solution that we feel brings immense and immediate value to vulnerable patient populations. These products represent a long-term investment in the healthcare needs of each individual which we feel is critically important at a time when brick-and-mortar store shelves are limited in some of these same supplies.” 

Products in CORA’s marketplace are not disposable items, but rather solutions that patients can use long after discharge from active treatment. Items are competitively priced, readily available, and delivered right to patients’ doorstep. Featured products currently available for purchase include: ADL devices, exercise equipment, hand therapy, hot/cold therapy treatments, manual therapy products, pediatric therapy, stretching and patient kits (all-inclusive kits for specific treatment plans).

CORA PODCAST (link): Shop Therapy Essentials with Robb Seahorn, CORA's new patient-centered online marketplace. He provides detailed explanations and valuable insights on the importance of accessibility while many patients are forced into self-isolation.

In conjunction with the launch of Therapy Essentials, CORA has expanded access for patients to connect direct with expert clinicians. MOVEMENT IMPROVEMENT, a separate initiative, is a new series that features live activity sessions created to keep people moving and engaged while isolated. Each activity, led by physical therapists, athletic trainers and physical therapy assistants, seeks to provide instructional tips, stretches and coaching on how to stay fit and flexible to relieve pain, loosen stiff muscles and joints and improve overall range of motion. Workouts are designed to support other forms of exercise that people are already doing on their own or through virtual sessions with gyms, health clubs and other fitness organizations so that audiences can achieve maximum efficiency during those workouts. For those with physical limitations or restricted range of motion, CORA instructors are prepared with adaptations and modifications for all ages and abilities. 

“CORA’s clinicians have jumped at the opportunity to participate in the rollout of our new MOVEMENT IMPROVEMENT series,” said Sally Darlin, CORA Senior Vice President of Operations and Home Therapy in Florida. “It gives them a virtual platform to stay active and connect with communities in a meaningful way to do what they do best—coach and demonstrate proper techniques in a way that positively impacts those suffering from acute or chronic pain and helps those individuals dealing with physical limitations from injury, surgery, or simply from aging.”

MOVEMENT IMPROVEMENT airs every Monday, Wednesday and Friday at Noon EDT. Sessions will focus on functional movements and activities to relieve pain while encouraging audiences to get up and get active with short breaks from their makeshift workstations. Dates and topics are subject to change and will continue to be added for the month of May and beyond. For those unable to attend the live activity session, the classes will be posted on CORA Physical Therapy’s Facebook Page and on the website at www.coraphysicaltherapy.com

Activity Schedule LIVE Video and Q&A
Friday, March 27 Yoga + Stretching for Beginners
Friday, April 3 Basic Home Balance Program
Wednesday, April 8Lumbar Stabilization Basics Course
Friday, April 10 Work Station Exercises for Work-at-Home
Monday, April 13Beginner Cardio for Low-Impact Workout
Wednesday, April 15  Posture + Proper Ergonomics with at Home Offices
Friday, April 17  Agility Exercise for Balance and Muscle Tone
Monday, April 20  Beginner Toning for Low-Impact Workout
Wednesday, April 22 Advanced Core + Lower Extremity Workout
Friday, April 24 Topic TBD 
Monday, April 27 Chair Yoga 

WATCH: On Demand!

Free Yoga Friday  

Home Balance Program 

Lumbar Stabilization

Media Contacts: 

Brande Brock ǀ bbrock@corahealth.com ǀ 352-299-4117 

Chris Herting ǀ cherting@corahealth.com ǀ 352-231-5497

About CORA

CORA Health Services, Inc./CORA Physical Therapy (www.coraphysicaltherapy.com) is an outpatient rehabilitation company that uses proven clinical practices and cost effective treatment protocols to return patients to their jobs and lifestyles as soon as possible. Their clinics offer a complete range of treatment, including outpatient physical therapy and general rehabilitation, worker’s compensation therapy, sports and auto injury rehabilitation, and rehabilitation for seniors. CORA operates more than 210 clinics in nine states: Florida, Georgia, Illinois, Kentucky, Missouri, North Carolina, South Carolina, Tennessee and Virginia, including specialty clinics under the Body Gears brand. To shop for Therapy Essentials, please visit therapyessentials.coraphysicaltherapy.com

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